Frontier GoWild! The pass offers a year of unlimited flights, with caveats | Tech US News

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Weeks after offering an all-you-can-fly deal in an email to customers, Frontier Airlines has put its GoWild! Go on sale on your website.

The promotional cost of one year of flights is $599, which covers the entire national map, including Puerto Rico. The booking and travel clock starts on May 2nd and expires one year later.

Frontier spokeswoman Jennifer de la Cruz told The Washington Post in an email that the $599 cost represents a “special introductory price” for a “limited” group of customers and will be the lowest price offered for the pass this year. The pass automatically renews for a second year at a charge of $1,999 unless customers cancel their membership.

CEO Barry Biffle said in an interview that the number of $599 passes available would be “in the thousands.” The airline began selling them Tuesday afternoon to customers who had registered in advance; Biffle said the early sales “surprised us.”

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“We are just seeing that working from home is allowing a new kind of travel; that’s what’s driving a lot of this increase,” he said. “And so for those people who are more flexible and can move around their dates, we could reward them with an unlimited travel pass.”

The pass is valid for more than 300 days of travel; however, various blackout dates apply. In addition to regular holiday periods, travelers cannot use the pass on a few regular dates, such as July 8 and December 16.

Download the GoWild! Turns out, plane tickets aren’t available to book and confirm until the day before departure, meaning travelers will have to be flexible. The operator warns that “the availability of the last seat is not guaranteed”.

Although leisure travel has increased since the early days of the pandemic, Biffle said planes are still not as full as they were before the start of 2020. In the third quarter of the year, he said Frontier’s load factor, or the percentage of available seats that were available. covered – was about 83 percent on average. This means that on a 200-passenger plane, 34 seats were left unfilled.

“If you’re talking about Thanksgiving Sunday, yes, those days are full,” he said. The blackout dates were chosen to make sure travelers knew when demand would be high and it would be hard to get a seat anyway. But otherwise, he said, “there’s a lot of availability there.”

Another factor to consider: $599 doesn’t include everything. Passengers must pay taxes and fees, a charge of 1 cent for each flight segment and cover any extras such as seat selection and baggage fees.

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Ancillary fees are usually based on the fare. For example, an early December flight from Reagan National to Denver costs $138 round trip, including about $60 in taxes and fees. Passengers pay between $24 and $60 for seats, $48 for a checked bag and $53 for a one-way carry-on bag. Airport and government taxes, fees and charges start at approximately $14.60 per person per flight, according to de la Cruz.

With the GoWild! Pass, frequent flyers won’t earn miles, but they won’t lose their points or status either. You must be a loyalty member to purchase a pass.

Biffle said the pass’s target customer is someone who works from home, has a lot of flexibility in their schedule and wants to visit friends or family in different cities. Another group: “active retirees” who might have grandchildren on a flight.

“If you decide to play tennis tomorrow or go see the grandson in Dallas, maybe I’ll go to Dallas,” he said.

He said that even his own mother called him and asked if he should buy the pass; he reminded her that being a member of his family came with flying privileges.

“She was falling in love with the idea of, ‘Well, I can go as far as I want,'” he said. “I’m like, ‘Well, Mom, I didn’t realize I was holding you back.'”

Alaska Airlines is launching a $49 membership for West Coast flights

Frontier’s $599 pass may sound familiar to airline bargain hunters and travel gamers. In 2009, JetBlue introduced the All You Can Jet Pass, which covered a month of unlimited flying for the same price. The deal, which applied to 56 domestic and international destinations, was so popular that the company had to withdraw the offer before the purchase deadline.

Most recently, Alaska Airlines introduced the annual membership program, Flight Pass and Flight Pass Pro. For a monthly fee, travelers can board any nonstop flight in California, Nevada, Arizona and Utah.

The Alaska Flight Pass starts at $49 per month, plus taxes and fees, and allows for one round trip every two months for the year. Flight Pass Pro, which gives more flexibility, starts at $199 per month. With the plan, members receive credits that they redeem for flights. There are no limited dates.

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