The ‘Smart Bangladesh’ vision enables access to modern technology as well as the integration of information technology in the social, economic and business environment of Bangladesh. Smartphones, an important piece of technology that has become a popular means of communication for many Bangladeshis, are an important part of achieving the ‘Smart Bangladesh’ goal and used by many local and international users called “digital lifestyle”.
A smart country includes modernizing with modern communication methods that should be integrated into one’s daily life. A recent study by the Global System for Mobile Communication Association (GSMA) revealed that by 2021, 48% of all mobile phone users in Bangladesh own a smartphone, with the Math is expected to increase to 63% by 2025. This growth shows that. smartphones have taken their place as the preferred communication gateway while helping people to adopt a modern, “digital” lifestyle – essential to building a smarter nation.
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Since their debut in Bangladesh in 2014, OPPO has established themselves as a smartphone brand that captures the best images of digital life. Apart from delivering the best performance, OPPO’s smartphones are considered by their users’ passion as a unique piece of advertising that is connected with people young Bangladeshi – citizens who have come to appreciate the benefits of digital life.
In a smart country, digital lifestyle requires the use of technology to prepare for the future. Therefore, it is very important for the citizens of a smart country to be digitally connected by having access to smart devices that are easy to use. OPPO focuses on fulfilling this unique need. OPPO’s extensive ecosystem of smart devices and services help connect their users to everyday, digital life at all times – by helping to keep memories on the go and providing convenience of daily use, responding to the needs of local people. This way, OPPO, the representative of modern technology, is easy to use, helping people to use the digital lifestyle of their choice.
With more connectivity comes greater digital security, and OPPO is aware of this fact. While the company’s equipment is connected to the world, OPPO is focusing as much on the privacy and security of its products as on the ease of use. OPPO’s signature operating system, ColorOS, brings together easy everyday use with enhanced accessibility, security and customization features. OPPO’s ColorOS has anti-peeping features that enhance the privacy and security of the user’s digital life. In addition, features such as translation sidebar-screen, which allows for fast translation of Google Lens; and PC Connect, which synchronizes work across multiple screens and devices; further improving the ease, convenience, security and accessibility that modern digital life will include.
For the smart everyday consumer, utility and fashion go hand in hand. OPPO, in fact, remains a firm believer in the beauty of today’s technology – offering beautiful smartphone designs that appeal to a population of digitally savvy people. As a modern pioneer of combining technology with fashion, featuring unique color combinations and revolutionary new designs, OPPO is committed to delivering technology that empowers everyday users to choose from personal – make their mark as the go-to “fashion statement” brand for smartphones.
OPPO’s brand proposition ‘Inspiration Ahead’ continues the vision of a smarter Bangladesh, as they aim to inspire competition to overcome all challenges and add value to one’s digital lifestyle. Built on modern innovations such as MariSilicon X, a cutting-edge NPU for advanced night photography; OPPO Air Glass, a lightweight aR (augmented reality); and OPPO INNO World, a virtual exhibition of OPPO products and events; OPPO is making new technology a reality. OPPO is also a leader in the development of new technologies such as VOOC charging, micro camera setup for close up of the smallest details, and advanced 5G support. As the digital lifestyle requires staying in touch with the latest technology, OPPO’s lineup of tried but innovative products maintain their mantra as the go-to digital lifestyle.
A prime example of OPPO’s signature combination of technology and design can be seen in the recent OPPO F21s Pro, which brings together everything OPPO stands for in response to both needs and fashion preferences of young Bangladeshi smartphone users. Sporting a unique combination of red, green and gold colors, the F21s Pro comes with a 32MP IMX709 front camera, which is said to capture 60% more light than standard RGB sensors.
In particular, OPPO has been working to make 5G internet more accessible nationwide, making progress that is consistent with the rest of the world while accounting for the country’s current digital landscape. pes. In 2020, OPPO worldwide launched a 5G-based smart connection hub called 5G CPE Omni. Earlier this year, OPPO F21 Pro 5G also received a 5G compatibility certificate from BUET.
While maintaining their reputation as a lifestyle brand, OPPO has also provided local workers with employment opportunities and facilitated skills development through training in their Local factory. Launched in November 2019, OPPO’s local Gazipur plant assembles and produces branded OPPO smartphones for millions of Bangladeshi consumers. The brand plans to continue investing in Bangladesh as the economy continues to grow.
According to the country’s digital vision, Bangladesh aims to become a smart country by 2041. Backed by smartphone companies like OPPO driving the foundation of life in Bangladesh, the way growing of the smarter Bangladesh faster every day.